What Would You Do to Win a Free Movie Ticket?
People are often willing to do the unthinkable to claim a freebie. Here is what people would do for claiming a free James Bond movie ticket.
Have You Tried Living with Lag? Disastrous!
Have you ever wondered how lag feels like in real life? Well, these volunteers have tried it, and it’s both disastrous and hilarious at the same time.
Kevin Garnett’s Haters will Gonna Hate – Just Mute Them
Haters will gonna hate: Will you listen to them or simply ignore them? NBA veteran Kevin Garnett chooses the latter. How about you?
Selfie Shootout: Kobe Bryant vs. Leo Messi – Who Wins?
This Turkish Airlines commercial features Kobe Bryant and Lionel Messi in a selfie battle. A good example of brand endorsement and storytelling done right.
Beautiful Mother’s Day Story Through Google Glass
This is a nice film and a worthy addition to the list of indie films created by Google Glass, and another great value to add to the Glass brand equity.
Want to Have a Look at Some Cool Animation for 2014 FIFA World Cup’s Official TV Opening?
This cool animation carries the story of football – and the FIFA brand. Expect more to come as we approach the kick-off time on June 12th, 2014.
In Brand Storytelling, Simplicity Wins: Moto E Commercial
Although the commercial introducing Motorola Moto E smartphone seems simple, it tells the whole story about it. A simple, yet effective ad.
Parenthood is Challenging, But Fulfilling: Beautiful Brand Storytelling by Coke Argentina
Coke Argentina takes a real glimpse of parenthood into their branding campaign, and I must say it’s a beautiful story to tell. Heartwarming.
Sherilyn Lim was Used to Be Bullied. Today She is a Pro Female MMA Fighter
Sherilyn Lim used to be picked on for being chubby. Today, she is a professional female Mixed Martial Arts (MMA) fighter. Inspirational.
Why Engineering Toys for Girls are Cool: GoldieBlox Rules!
Want a biz idea? Here is an idea: Starting an niche toy business serving young girls market. GoldieBlox has done it with their engineering toys for girls.
Don’t Let Gender Bias Holds Your Back – Beautiful Pantene Commercial
This Pantene Philippines commercial visualizes the gender bias in the workplace pretty clearly. Women – don’t let labels hold your back!
How to Tell Your Brand’s Story in a Fast-Paced Social Media World
We are in 2014. Don’t do brand storytelling like it was 2007. The culture has shifted, and today, everything is fast-paced. Here is what you should do.
Everything is Awesome: Epic Brand Storytelling Lessons from The LEGO Movie
The bricks. The characters. The adventure. Everything is awesome. The LEGO Movie takes brand storytelling to a whole new level.
How Hay Day App Makes $180,000 a Day
Hay Day is a popular cross-platform mobile games app – and a profitable one, too. It is estimated to gross over $180,000/day. App biz rocks!
Free International Calls Paid with Coca-Cola Bottle Caps, Anyone?
The Coca-Cola Hello Happiness Phone Booths offer 3 minutes of international calls in exchange of Coca-Cola bottle caps, instead of coins.
