Mastering the Art of Value: Why Great Marketing Starts with Empathy
In a world overflowing with ads, content, and constant competition for attention, successful marketing no longer hinges solely on creativity…
How McDonalds Uses Psychology, Location, Children, Star Power, Trends, Scandals and More to Get Your $$$
Some of the following factoids about McDonald’s restaurants will come as no surprise. At least a few will cause your eyebrows to furrow. Still others will definitely make your jaw drop!
Networking 101: Be Honest With Yourself About Your Personality Type
A turtle that’s come out of it’s shell is vulnerable, and everyone around him knows it. This quick video talks about identifying your personality strengths and how to leverage your introverted or extroverted traits to network effectively, instead of looking like a shell-less turtle in the middle of the interstate!
From Startup to Success: Marketing Lessons Every Entrepreneur Should Know
Starting a business is an exciting journey, but turning a startup into a successful company takes more than a great…
How to Monitor and Protect Your Online Rep
Your company’s reputation can go from hero to zero in less than a day. This infograph gives you an easy to follow setup and monitoring plan for online reputation management.
Promotional Giveaways + Customers = Good Marketing
Branding is one of the most effective ways of marketing a company’s product or name. For many decades, businesses have…
Data Done Right: Getting the Most from Your Dashboard
It’s no secret that the current and future state of business are based around data utilization. While the origins of…
Local SME Branding: 5 Ways to Simultaneously Give Back and Market Your Business
Branding any business is a tough gig. Branding a local small or medium-size business is tougher than it’s ever been,…
The Power of Storytelling in Marketing Management
Storytelling is an age-old art form that has found a new and powerful application in the world of marketing management.…
6 Customer Engagement Tips to Get More Stellar Five-Star Reviews and Referrals
Negative reviews can tank your business faster than you can say “bankruptcy”. Here’s some great proactive tips to help ensure you never get poor reviews due to not paying attention to your customers.
The Power of Personalization: How to Tailor Your Marketing Campaigns for Maximum Impact
In the ever-evolving landscape of digital marketing, personalization has emerged as a critical strategy for businesses aiming to engage their…
Use Jordan Belfort’s Straight Line Persuasion Approach to Close More Sales
The real Wolf of Wall Street’s straight line persuasion approach to selling is now officially a standard training tool for most of corporate and SMB america. Learn more about the 3 tenets of his system and how it will help you close more deals.
Top 20 Tech and Marketing Trends to Watch Out for in 2015
The following list contains 20 surprising tech and marketing trends that will be gaining traction this year.
The Psychology Behind Modern Marketing: What Really Drives Consumer Behavior
In today’s hyper-connected world, marketing is no longer just about catchy slogans and flashy logos. It’s about understanding what drives…
Ten Awesome Tips for Using LinkedIn to Grow Your Business
LinkedIn has come a long way in catering to business-minded professionals over the last two years. As you’ll learn in the video, this social network has much more networking and lead-gen potential for businesses than both Twitter and Facebook combined!