Why Infographs Are So Effective
The following ‘infograph’ gives some current stats about how audiences respond to visuals more so than verbal, and why you should include infographics in your content marketing strategy.
Listen to ‘Honest Company’ Founder, Jessica Alba’s Advice for Female Entrepreneurs
Jessica Alba is more than just a pretty face. She’s the cofounder of an innovative childcare and wellness brand called the Honest Company. Listen as she gives great advice for aspiring female entrepreneurs.
The Power of Personalization: How to Tailor Your Marketing Campaigns for Maximum Impact
In the ever-evolving landscape of digital marketing, personalization has emerged as a critical strategy for businesses aiming to engage their…
Top 20 Tech and Marketing Trends to Watch Out for in 2015
The following list contains 20 surprising tech and marketing trends that will be gaining traction this year.
3 Tips for Maximizing Your Reach on Facebook
Quite often it’s the simple things that go a long way on social media. Use these 3 tips to make your next Facebook post go viral.
Sound Symbolism and its Impact on Business Branding
There’s a heck of a lot going through consumer’s minds when they first hear your business name. Question is, does your business name match up with your products and marketing? Learn more…
5 Tips for Managing Rejection in Sales
Success is imminent for those who know that the more they hear the word “No” the closer they’re getting to the prize.
How to Shift Gears and Double Profits
Making more money with your product or service really comes down to a couple of key marketing principles…
Body Language: 5 Tips to Make Better Connections With People
People listen with their eyes perhaps even more than they do with their ears. This video shows 5 quick and easy tips to help you make the best impression you can when networking, or trying to woo a new customer.
Marketing in the Age of Attention: Strategies That Cut Through the Noise
We live in a world where every scroll, click, and swipe competes for attention. Consumers are exposed to thousands of…
Learn How Lollipics Brought a Very Unique, Innovative Product to a Super-Competitive Industry
Innovation is a pipe-dream for many business owners. Learn how Lollipics has brought their innovative products full-circle, by using smart business acumen and a “listen to those who know” approach.
Marketing Strategies for Entrepreneurs: Building Brand Awareness on a Budget
Marketing is an integral part of building a successful business, and entrepreneurs often face the challenge of limited budgets. However,…
Ten Awesome Tips for Using LinkedIn to Grow Your Business
LinkedIn has come a long way in catering to business-minded professionals over the last two years. As you’ll learn in the video, this social network has much more networking and lead-gen potential for businesses than both Twitter and Facebook combined!
The Power of Storytelling in Marketing Management
Storytelling is an age-old art form that has found a new and powerful application in the world of marketing management.…
The Psychology Behind Modern Marketing: What Really Drives Consumer Behavior
In today’s hyper-connected world, marketing is no longer just about catchy slogans and flashy logos. It’s about understanding what drives…