8 Tips to Get You Networking Like a Superstar
In order to market a brand, you need to know how to network efficiently and effectively. Here’s 8 tips to get you set on the path to success.
Learn How Lollipics Brought a Very Unique, Innovative Product to a Super-Competitive Industry
Innovation is a pipe-dream for many business owners. Learn how Lollipics has brought their innovative products full-circle, by using smart business acumen and a “listen to those who know” approach.
The Impact of Leadership Styles on Marketing Success
Leadership plays a crucial role in the success of any organization, and when it comes to marketing, the choice of…
New Study Reveals Why Many Small Businesses May Fail in 2015
Check out this video and link to a recent SMB poll which reveals startling news about the mindsets of US small business owners, including several who don’t feel it necessary to spend money on marketing or CRM resources.
The Psychology Behind Modern Marketing: What Really Drives Consumer Behavior
In today’s hyper-connected world, marketing is no longer just about catchy slogans and flashy logos. It’s about understanding what drives…
Ten Awesome Tips for Using LinkedIn to Grow Your Business
LinkedIn has come a long way in catering to business-minded professionals over the last two years. As you’ll learn in the video, this social network has much more networking and lead-gen potential for businesses than both Twitter and Facebook combined!
Networking 101: Be Honest With Yourself About Your Personality Type
A turtle that’s come out of it’s shell is vulnerable, and everyone around him knows it. This quick video talks about identifying your personality strengths and how to leverage your introverted or extroverted traits to network effectively, instead of looking like a shell-less turtle in the middle of the interstate!
The Power of Storytelling in Marketing Management
Storytelling is an age-old art form that has found a new and powerful application in the world of marketing management.…
How Customers Think, Circa 2015
Entrepreneurs and anyone else working to market a product or service needs to see how current customers identify with the brands they choose. This graphic details current customer trends, behaviors and brand preferences.
Marketing in the Age of Attention: Strategies That Cut Through the Noise
We live in a world where every scroll, click, and swipe competes for attention. Consumers are exposed to thousands of…
Is Quora the Best Social Network for Business?
Quora is definitely a lesser-known in the social media sphere. If you’re not using it, you’re missing out on a great chance to expand your brand.
Why Infographs Are So Effective
The following ‘infograph’ gives some current stats about how audiences respond to visuals more so than verbal, and why you should include infographics in your content marketing strategy.
Marketing Strategies for Entrepreneurs: Building Brand Awareness on a Budget
Marketing is an integral part of building a successful business, and entrepreneurs often face the challenge of limited budgets. However,…
How to Shift Gears and Double Profits
Making more money with your product or service really comes down to a couple of key marketing principles…
Online Branding for Offline Riches: Why Videos Are Soooo Important to Your Success!
Video really can make all the difference in the world to help pull customers to your website and decide if your brand is right for them or not.