Three Things to Remember About Video Production for Businesses
In business, you need to be precise. Your advertising and brand message need to be crystal clear. You need to…
Building a Strong Brand: Strategies for Creating an Authentic and Memorable Business Identity
In today’s competitive business landscape, a strong brand is essential for long-term success. A well-defined and well-managed brand can differentiate…
Music In Adverts: Consistency Isn’t Always King
From writing a slogan to choosing where to place your adverts, there are countless key decisions to be made when…
You Are More Beautiful Than You Think
In their Real Beauty campaign, Dove reminds us that we are more beautiful than we think; the sketches show that. Mind-blowing.
How McDonalds Uses Psychology, Location, Children, Star Power, Trends, Scandals and More to Get Your $$$
Some of the following factoids about McDonald’s restaurants will come as no surprise. At least a few will cause your eyebrows to furrow. Still others will definitely make your jaw drop!
Cinematic Firefox ‘Commercial’ – #ChooseIndependent
It’s been 10 years since Firefox’ inception in the web world. It’s quite a feat and in the celebration of a decade of free and open web, Firefox launch this cinematic video
It’s Smarter to Travel in Groups. Here is Why.
De Lijn, a Belgian public trasportation company, persuades people to travel by bus using these funny commercials. Watch this and giggle away!
Burger King Raising IRS Eyebrows With Proposed “Inversion” Merger With Canadian-Owned Tim Hortons
Fast-food giant Burger King planning to exploit “Corporate Tax Inversion” strategy by merging with Canadian donut and coffee icon Tim Hortons, to save millions in American taxes.
WestJet Christmas Miracle: Why It Inspires People (and Haters, Too)
WestJet, the Canadian airline, has done it again: After an ultra-successful marketing campaign in 2013 with its Christmas Miracle surprises, they are on it again in 2014.
4 Modern Innovative Branding Commercials That Worked Like Magic
The following 4 branding tactics worked wonders for the companies that used them. Use these offbeat and innovative marketing strategies for your own startup