It’s Smarter to Travel in Groups. Here is Why.
De Lijn, a Belgian public trasportation company, persuades people to travel by bus using these funny commercials. Watch this and giggle away!
Launching Your New Brand: 6 Online Marketing Tricks To Get You Started
Whether you are launching your new brand or redesigning your online strategy, there are a lot of different tips and…
Building a Strong Brand: Strategies for Creating an Authentic and Memorable Business Identity
In today’s competitive business landscape, a strong brand is essential for long-term success. A well-defined and well-managed brand can differentiate…
Brands That Mastered Emotional Connections and What You Can Learn from Them
Apple masters emotional connection by emphasizing innovation and individuality, inviting customers to feel unique and creative. Nike inspires with storytelling,…
Arlene Dickinson Used the Art of Persuasion to LEAP Out of Poverty
Arlene Dickinson owns Venture Communications, one of the largest, wealthiest and most respected marketing firms in North America. Love and desire to to better made her go from abject poverty, to a multi-millionaire in less than a decade.
Duracell Powers Human Connections
Duracell lauched Duracell Quantum by building warm havens in Canada where people can hang out and feel the warmth of its built-in heaters.
What Three Little Pigs can Teach You About Open Journalism (and Branding)
Using three little pigs and the big bad wolf as an analogy, The Guardian’s award-winning advert teaches people about open journalism. Watch and learn.
How to Showcase your Truck’s Precise Handling: Do a Crazy Stunt
This crazy stunt ad features Faith Dickey, the world champion slackliner, who will attempt to cross the line between two speeding Volvo trucks.
How Hay Day App Makes $180,000 a Day
Hay Day is a popular cross-platform mobile games app – and a profitable one, too. It is estimated to gross over $180,000/day. App biz rocks!
Free International Calls Paid with Coca-Cola Bottle Caps, Anyone?
The Coca-Cola Hello Happiness Phone Booths offer 3 minutes of international calls in exchange of Coca-Cola bottle caps, instead of coins.
Here’s How to Win the ‘First Impression’ Game
It’s generally recognized that we only have around 7 seconds to make a good first impression. I believe this varies…
Can Anyone Build a Brand Using YouTube as the Foundation of Their Marketing Plan?
Mike Chang is arguably the most successful fitness guru on YouTube today. Closing in on 3 million subscribers and nearly 400 million views. Learn how he started and where he is today.
If Your Audience Smile, You Win – Learn How from Coca-cola
Coca-Cola installed the so-called Happiness Machine to dispense Coca-cola and other surprises, as well. Sharing the goodness always works.
Sherilyn Lim was Used to Be Bullied. Today She is a Pro Female MMA Fighter
Sherilyn Lim used to be picked on for being chubby. Today, she is a professional female Mixed Martial Arts (MMA) fighter. Inspirational.
Learn What Jack Ma of Alibaba is Doing for US Small Business Owners
What a story this company’s had, starting from modest roots in Ma’s San Fran apartment in 1998 when the Alibaba Online marketplace was released — to raising $25 million in funding just a year later. Now, co-founder and current Executive Chair, Jack Ma wants to pay it forward by helping small businesses realize their own dreams.