This is a bit of a grainy throwback type of video, but do yourself a favor and watch it if you want to see how the McDonald’s mogul went from one success to another by adapting to changing markets, all before his final and most astonishing success in the burger biz!
https://www.youtube.com/watch?v=j-8SzTMwkEo
First and foremost: can you imagine how much better McDonald’s hamburgers probably tasted back when the McDonald brothers themselves owned the business? These days it’s all about preservatives and fillers, and who the heck knows what else!
This post could almost fall into the motivation category, for those of you who’re looking for some inspiration to keep on grinding it out to find success in business.
I mean, Kroc didn’t lay down when the sales of the Multimixer started to plummet. Instead, he went to meet the brothers to see why the machines were so popular at their hamburger joint.
The rest is fast-food history.
An impending failure with the milkshake machines led Kroc to McDonalds, where he would finally become a millionaire, baseball team owner, and to earn the very prestigious status as one of Time magazine’s “100 Most Influential People of the 20th Century.”
When asked the secret to his success, Ray said there were 2 key factors that led him to his $500 million dollar fortune:
- Being in the right place at the right time.
- Doing something about it.
What do you think?