6 Little Secrets to Attracting Raving Brand Followers
Fanatical brand following is worth its weight in gold. How to attract raving followers – and treat them like superstars?
You Would Want Someone to Do THIS for Your Business Brand
Minecraft’s Steve visits Walmart – but it’s unofficial. Wow. You know your brand is popular when someone is doing that for your brand.
How Blaze CEO Emily Brooke “KickStarted” Her Company
Emily Brooke teaches us how to bootstrap a business using crowdsourcing. Her story is remarkable and shows entrepreneurs that all you really need is one good idea…
Can Anyone Build a Brand Using YouTube as the Foundation of Their Marketing Plan?
Mike Chang is arguably the most successful fitness guru on YouTube today. Closing in on 3 million subscribers and nearly 400 million views. Learn how he started and where he is today.
Honest Marketing Can Still Get You Sued for False Advertising
Vibram got sued even though they were being completely honest with the consumers who bought their Five Finger barefoot running shoes. The same thing could happen to you if you’re not careful!
Proctor & Gamble: “It’s Okay If You Run Like a Girl”
Can you think of a way to use Proctor & Gamble’s latest advertising approach in your next marketing efforts?
Example of How Google Uses Our Most Powerful Human Emotions to Promote Their Brand
Leave it to the biggest brand on the planet to take us on an emotional roller coaster for 3 minutes. All in an effort to show us how their technology was responsible for bringing Saroo Brierley back together with his family after 26 years apart.
Motivations vs. Influences: How They Affect Success
There is a huge difference between what motivates people and what influences them. This distinction is uber-important when developing a successful life and career path.
Listen to the Experts: Startup Marketing Tips From People Who Know What They’re Talking About
Never seek startup marketing tips from people who’ve never even ran a successful campaign of their own! Watch this video to learn what tactics worked for these successful startup CEO’s.
Learn How Lollipics Brought a Very Unique, Innovative Product to a Super-Competitive Industry
Innovation is a pipe-dream for many business owners. Learn how Lollipics has brought their innovative products full-circle, by using smart business acumen and a “listen to those who know” approach.
Stupify Your Ads for Marketing Success: Advertise Like a Rhinoceros Instead of a Porcupine!
The mighty rhino can deliver maximum impact in one fell swoop. The mischievous porcupine on the other hand, needs thousands of little quills, shooting in all directions, to get the job done. Check out the cute and hilarious bonus video at the end of the post!
Matthew McConaughey Faces Off With a Live Bull (and Loses) to Increase Lincoln MKC Sales
This commercial is a genius move from Lincoln. Since soccer moms are their obvious targets for the MKC, it’s not shocking that Matthew McConaughey and his “McConaissance” is being used as their star endorser. Not to mention the entire premise of the commercial has a dual appeal to the “male matador” that exists in all men.
Branding Your Business: How to Get Free Publicity for Your Business
Free publicity is a bootstrapper’s dream. It’s also a tool that established businesses should use to maximize profits while minimizing expenses.
How McDonalds Uses Psychology, Location, Children, Star Power, Trends, Scandals and More to Get Your $$$
Some of the following factoids about McDonald’s restaurants will come as no surprise. At least a few will cause your eyebrows to furrow. Still others will definitely make your jaw drop!
Listen to ‘Honest Company’ Founder, Jessica Alba’s Advice for Female Entrepreneurs
Jessica Alba is more than just a pretty face. She’s the cofounder of an innovative childcare and wellness brand called the Honest Company. Listen as she gives great advice for aspiring female entrepreneurs.
