5 Ways to Motivate More Referrals Out of Your Customers
Referrals are the secret to shifting your business from the small time to the big leagues. Here’s 5 ways to entice more referrals out of your customers.
Sound Symbolism and its Impact on Business Branding
There’s a heck of a lot going through consumer’s minds when they first hear your business name. Question is, does your business name match up with your products and marketing? Learn more…
Listen to ‘Honest Company’ Founder, Jessica Alba’s Advice for Female Entrepreneurs
Jessica Alba is more than just a pretty face. She’s the cofounder of an innovative childcare and wellness brand called the Honest Company. Listen as she gives great advice for aspiring female entrepreneurs.
3 Tips for Maximizing Your Reach on Facebook
Quite often it’s the simple things that go a long way on social media. Use these 3 tips to make your next Facebook post go viral.
Can Anyone Build a Brand Using YouTube as the Foundation of Their Marketing Plan?
Mike Chang is arguably the most successful fitness guru on YouTube today. Closing in on 3 million subscribers and nearly 400 million views. Learn how he started and where he is today.
6 Little Secrets to Attracting Raving Brand Followers
Fanatical brand following is worth its weight in gold. How to attract raving followers – and treat them like superstars?
Honest Marketing Can Still Get You Sued for False Advertising
Vibram got sued even though they were being completely honest with the consumers who bought their Five Finger barefoot running shoes. The same thing could happen to you if you’re not careful!
8 Networking Tips That’ll Take You From Faker to Deal Maker — Overnight!
At least 7 out of 8 of the following networking tips will make up the core of your future hobnobbing strategy.
How McDonalds Uses Psychology, Location, Children, Star Power, Trends, Scandals and More to Get Your $$$
Some of the following factoids about McDonald’s restaurants will come as no surprise. At least a few will cause your eyebrows to furrow. Still others will definitely make your jaw drop!
Local SME Branding: 5 Ways to Simultaneously Give Back and Market Your Business
Branding any business is a tough gig. Branding a local small or medium-size business is tougher than it’s ever been,…
Use Cliché Marketing to Humanize Your Brand
Consumers are sick and tired of watching the same old tame and cheesy product ads. Check out this video, showing three companies who’ve went way over the top in an effort to increase their reach and find new clients (WARNING: #3 is really disturbing!)
Example of How Google Uses Our Most Powerful Human Emotions to Promote Their Brand
Leave it to the biggest brand on the planet to take us on an emotional roller coaster for 3 minutes. All in an effort to show us how their technology was responsible for bringing Saroo Brierley back together with his family after 26 years apart.
Motivations vs. Influences: How They Affect Success
There is a huge difference between what motivates people and what influences them. This distinction is uber-important when developing a successful life and career path.
Easy Marketing Tips for Getting an Edge on Facebook
Facebook stats you need to know to give you some insights which may just change your social media marketing perspective for the coming months.
6 Customer Engagement Tips to Get More Stellar Five-Star Reviews and Referrals
Negative reviews can tank your business faster than you can say “bankruptcy”. Here’s some great proactive tips to help ensure you never get poor reviews due to not paying attention to your customers.