Three Things to Remember About Video Production for Businesses
In business, you need to be precise. Your advertising and brand message need to be crystal clear. You need to…
Don’t Let Gender Bias Holds Your Back – Beautiful Pantene Commercial
This Pantene Philippines commercial visualizes the gender bias in the workplace pretty clearly. Women – don’t let labels hold your back!
Burger King Raising IRS Eyebrows With Proposed “Inversion” Merger With Canadian-Owned Tim Hortons
Fast-food giant Burger King planning to exploit “Corporate Tax Inversion” strategy by merging with Canadian donut and coffee icon Tim Hortons, to save millions in American taxes.
Launching Your New Brand: 6 Online Marketing Tricks To Get You Started
Whether you are launching your new brand or redesigning your online strategy, there are a lot of different tips and…
Who Would Have Thought THIS Gets Her Eyes Closed. Too Funny!
Here is a rather creative advertisement on how chocolate is promoted. It is about a girl who wants to make a world record by not blinking.
THIS is The Footballers’ Last Game: They Will Risk Everything to Win it. Will they Win?
Ronaldo, Neymar Jr. Rooney, and Zlatan will play their last game and risk everything to win it against the bad guys. Will they win?
WestJet Christmas Miracle: Why It Inspires People (and Haters, Too)
WestJet, the Canadian airline, has done it again: After an ultra-successful marketing campaign in 2013 with its Christmas Miracle surprises, they are on it again in 2014.
What Would You Do to Win a Free Movie Ticket?
People are often willing to do the unthinkable to claim a freebie. Here is what people would do for claiming a free James Bond movie ticket.
Augmented Reality Doraemon Sets on Glico Snack Boxes: Kawaii!
Japanese confectioner Glico has launched an augmented reality campaign to promote the upcoming Doraemon 3D movie. Cute!
Keep it Simple: 5 Brands With Straightforward Sales Pitches
The following 5 brands offer consistent customer experiences and straightforward sales pitches.
How to Tell Your Brand’s Story in a Fast-Paced Social Media World
We are in 2014. Don’t do brand storytelling like it was 2007. The culture has shifted, and today, everything is fast-paced. Here is what you should do.
Learn How Fred Deluca Has Made Subway Restaurants the Biggest Franchise on the Planet
Fred Deluca, founder and CEO of Subway Restaurants has built his company into the largest and most successful fast-food franchise on the planet. This is mostly due to the unique service he gives to his franchisees.
How to Create a Brand and Make It Stick
A big part of selling is being top-of-mind with your potential customers. A person walks into the gas station to…
Welcomed by a Flash Mob is in My Bucket List. Here is Why
T-Mobile did a great job in their branding gig by welcoming people back at the Heathrow Airport, London with an acapella sung by talented singers.
Cook Your Lunch on The Asphalt: An Interesting, yet Disturbing Reality
In order to raise awareness on global warming issues, WWF Paraguay launches Global Warming Menu – an event featuring cooking for lunch, done on the asphalt.