Everything is Awesome: Epic Brand Storytelling Lessons from The LEGO Movie
The bricks. The characters. The adventure. Everything is awesome. The LEGO Movie takes brand storytelling to a whole new level.
The bricks. The characters. The adventure. Everything is awesome. The LEGO Movie takes brand storytelling to a whole new level.
In their continuous campaign against Shell’s arctic oil exploration, Greenpeace finally targets a third party: LEGO. But why?