How Graphic Design is Driving Online Brand Differentiation
When the web first started gaining popularity in the 1990s, a popular saying was, “no one on the Internet knows…
The World’s Oldest Brands: What are the Secrets to their Longevity? (Infographic)
Many companies are created, and many brands are therefore set up. However, many businesses fail, with plenty of them not…
Get Your Spring Marketing Campaign Started Off Right
As winter dies down, it’s time to start getting your spring marketing campaign ready, capitalizing on Easter, Victoria Day and…
How To Plan Effectively For Your Business Trip
You have just been told that you are going on your first business trip. It can be a very daunting…
5 Pricing Rules for Small (just Starting) Online Stores
Every time when the Competera team participates in conferences or events, we’re getting the same question during coffee breaks: «We…
Professionals: What If Others Can Do What You Do Best – For Less?
If you insist that entrepreneurship is not for you, consider this: What if someone else in other parts of the world can do what you do best – for less?
10 (Sort of) Simple Steps to Become a Successful Business Vlogger
Nobody really understood the immense SEO and branding power YouTube would one day have when cofounder Jawed Karim uploaded “Me…
Audience Surveys: The First Essential Element in Customer Research
As an entrepreneur, you understand your products. You believe in your goals. But the question must be asked: do you…
How to Get Ahead as a New Entrepreneur
Whether you’ve dreamed of going into business for yourself for a long time or you’ve only recently started thinking about…
Health Check Tips for Your Commercial Property
If you own or rent a commercial property, it can be difficult knowing what to do to ensure the building…
3 Types of Fear Controlling Our Lives
These 3 fears control nearly every aspect of our lives.
5 Entrepreneurial Fears you Need to Banish
As a former war veteran and survivor of drug and alcohol addiction and PTSD, I have realized that there are…
The Innovative World of Digital Marketing: A Guide
When you are considering whether to begin a career in digital marketing, it is important to recognize its diversity and…
3 Reasons Entrepreneurs Study Online
The fact that most new businesses don’t make it past their first year of training is something that all entrepreneurs…
Creating Great Omni-Channel Experiences in the Retail Industry
The shopping journey has become more complex than ever before with the rise of e-commerce and the proliferation of mobile…